B2B + B2C Relationship Building

NMExperiences.com is the only media source that empowers local businesses & tourism to unify, as a collaborative, reciprocal force.  While our content is digital, it is created by local business owners who establish a one on one relationship with their clients.  In return, their clients trust the recommendations provided, and engage with other local businesses by way of NMExperiences.com.

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Drive Foot Traffic

NMExperiences.com is designed to guide visitors to the incredible destinations throughout New Mexico.  From our geological wonders, historical landmarks, to our eclectic local commerce.  

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Experience Economy & Essentialism 

Clients request both extreme personalization and unique Experiences. This could very well lead to the end of the travel agent and the rise of the independent traveler.

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Minimalism has reinvigorated the old saying “less is more." Travelers are decreasingly seeking lavish displays of wealth, preferring instead to spend wisely, purposefully and make a positive impact on the world. Unique Experiences that give back to local communities in meaningful ways are in demand, as are niche properties, adventurous holidays and relaxation retreats.

 

Catering to Millennials

Millennials are expected to represent 50% of all travelers to the USA by 2025, according to the Cornell Center for Hospitality Research. Hospitality & tourism related businesses are defining their strategies based on millennials personality traits and habits—they travel a lot, they are early adopters of technology and like personalized interactions. 

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Tech Explosion

The majority of guests today are self-sufficient, tech-savvy travelers who are comfortable using apps or mobile websites such as NMExperiences.com. Businesses that are a part of the hospitality ecosystem need to make sure their offerings are up-to-date and user-friendly.

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Need for Seamless Technology

Seamless connectivity across platforms and devices is becoming more important. Many hotel groups are offering mobile check-in and digital concierge services, as offered by NMExperiences.com.

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Destination Promotion

The explosion of social media is causing hospitality & tourism to become more involved in destination and self-promotion. Many are featuring guests’ images and tweets on their websites; some are even using the material in their advertising campaigns.  The Experiences we offer are easy to share across social media platforms and via text or email.  Each Experience also includes a short video summary as a multimedia promo which is also easy to share across social media platforms. 

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Traveling less (& Staycations)

Travel restrictions in 2020 and 2021 have facilitated the rise of the staycation. Even with international travel opening back up, between airline price hikes, Covid testing requirements and the complicated bureaucracy involved in going abroad now, many deem foreign travel either too expensive for a big family vacation or not worth the hassle for the weekend breaks of the past. Hence, opting in favor of the staycation trend instead, or simply traveling much less than pre-pandemic levels. 

 

In fact there is a multitude of reasons vacationers may also be choosing to stay closer to home, such as for environmental or budgeting reasons, with this year having seen a marked uptick in holidays spent more locally. Lucky for those who live in an already tourism-rich, picturesque country with a pleasant climate.